We are pleased to announce that VideoBloom customers will now be able to create and embed video players with built-in Social Commerce functionality. This new development allows users to add product thumbnails, descriptions and purchase links directly into a video player that can be fully customized to match any Web page. Additionally, the Social Video Commerce Player functionality includes the ability for users to add click-able overlay text to their commerce videos, create and manage product libraries of any size and utilize social sharing features.
This Social Video Commerce Player makes it possible for retailers of all shapes and sizes to offer their customers a seamless, interactive video shopping experience. It’s widely known that having product videos on an eCommerce Web site increases product sales, but this innovative player further increases conversions and sales without ever interrupting the shoppers’ video viewing experience.